Our story

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NETLINK DYNAMIC was born out of a personal mission, an endeavour sparked by one man’s journey to create a safer, more authentic world for the women in his life. Raúl Ríos, a devoted husband and father, was driven by a profound desire to provide his family with the highest quality, natural, and sustainable beauty products. Frustrated by the lack of options that aligned with his values—vegan, eco-friendly, and cruelty-free—Raúl set out to build something that didn’t just meet a market need, but echoed a lifestyle deeply rooted in respect for nature and an authentic celebration of beauty.

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More than just a distributor

NETLINK DYNAMIC is more than just a distributor; it is a curator of excellence, committed to empowering women across Europe through products that enhance their natural beauty without compromise. From the serene coast of Cantabria, where the company was founded, to the bustling beauty salons of Spain, Italy, France, and the United Kingdom, NETLINK DYNAMIC has grown into a beacon of trust and quality in the beauty industry. Each product, whether under its own brands or carefully selected third-party lines, carries a promise: to support a lifestyle where authenticity, sustainability, and beauty converge.

Our Mission

To empower women by providing the highest quality, eco-friendly beauty products that enhance natural beauty and promote a sustainable, authentic lifestyle.

 

Our Vision Statement

To be the leading distributor of ethical beauty products in Europe, transforming the beauty industry through our commitment to sustainability, quality, and the celebration of natural beauty.

Sustainability

We are committed to protecting the environment through sustainable practices and products.

Authenticity

We celebrate natural beauty and encourage authenticity in self-expression.

Eco-friendly

We choose materials and processes that reduce our environmental footprint.

Cruelty-free

We stand firmly against animal testing and only offer products that align with this principle.

Vegan

Our products are free from animal-derived ingredients, promoting a cruelty-free lifestyle.

Innovation

We continually seek out the best products and practices to stay ahead in the beauty industry.